Blue Mountain Annual Events Advertising Campaign
See the PDF online: https://indd.adobe.com/view/e7a480c9-c17e-4e67-af23-2cd7004b7628


















Mockup of a creative brief to teach my students about Market Analysis, Target Market Personas, SWOT Analysis, and integrated marketing. Course goal was to teach an understanding of Holistic Marketing - internal marketing, relationship marketing, community marketing, and integrated marketing.